Features
- Information about all the Trickshot productions: This is one of the main purposes of the website from an indusstry point of view, it allows prospective customers to quickly and easily find out about the company, meaning they are more likely to support them and buy the merchandise.
- Blogs, news, press releases, 'coming up,' and images: These all aim to generate publicity for the company, and ultimately earn more revenue, while from an audience point of view, these offer an extra, behind the scenes look at the filmmaking process, while filmmakers can learn from.
- Option to become an incidental friend if you donate £10.00 or more, where you receive “a guaranteed end credit in the movie, an invitatation to the Premiere screening, a free item of Incidental movie merchandise and a special discount on the Incidental DVD!”: This is a key example of seomthing that offers rewards to both the industry and the audience, and allows a much closer and more personal link to contributors. It gives ordinary people the opportunity to become involved with the filmmkaing process and receive recognition for this.
- Option to buy Trickshot DVD’s online: Another key feature from the industry point of view. As the company is independent, it is unlikely that it has many channels of distribution for its merchandise, and so the website would probably be the primary channel.
- Link to the film companies ebay site, offering film merchandise for auction: Again, will earn higher revenue for the company, and allows the film fanatic an opportunity to own a piece of film history.
- Downloads (trailers, video diaries, podcasts, wallpaper, sounds): More publicity for the company, while allowing the consumer to feel like they have special behind-the-scenes knowledge. It also offers them a reward for visiting the website by giving them things they can use elsewhere, such as wallpapers.
- 'Contact us': An opportunity to interact with the company, allowing customers to ask questions.
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